By the unusual growth of the web, there is an increasing volume of data and information published in numerous web-pages. From this we understood that web is noisy. A web page contains a mixture of many kind of information e.g. mainly contains, advertisements, navigational panels, copy right blocks etc… in a particular application only part of information is useful and the rest are noise. These all mischief web mining. Advertisements and Sponsor images are not much important in surfing. We need a technique that to keep common navigation structure as it is but remove image advertisement and improve surfing efficiency. In this paper a small application HTML Tag Differentiator rule based is created which removes image advertisement.