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Marketing intelligence system among supermarkets in tirunelveli city: an empirical study

Author:

Dr. Ravi, P. and Thangaraja, A.

Subject Area:

Social Sciences and Humanities

Abstract:

This study is initiated to understand and analyse real happening of Supermarkets and their marketing intelligence system in Tirunelveli city. The researcher would tend to study real applications and systems of supermarket towards marketing intelligence that becomes vital and many organizations recent times concentrate highly on this way.

PDF file:

5432.pdf

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