The following research investigates the identity negotiations in the life of a Facebook user. The important research question is ‘how’ a young active Facebook user alters or extends his circle of significant other. With respect to the data collected and analyzed, it was interesting to observe that the process of significance developed between the user and his significant other is primarily due to Facebook chat. Facebook “events” and “messages” were extensively used for effective computer mediated communication. The results showed that there was a clear gender related differences with respect to reasons of high social activities on Facebook. These findings were later correlated with NEO-PI-R personality test.
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