This paper examines the good and poor performance of Retail Industry in India. Data used in this research paper are all secondary in nature. These Data are frequently inspected by Institute of Charted Accountants of India and Security Exchange Board of India. Six ratios are taken for comparison and ten companies are chosen using statistical techniques and comparisons are taken which are falling in the respective quartile ranges. Inter firm Comparisons is an effective tool to Compare and improve one’s own working. The author strongly suggested ITC Ltd to the Investor for obtaining more profit and also for long term capital gain.