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Identification of Growth Strategies among Pentecostal Churches in Zimbabwe’

Author: 
Judith Mwenje
Subject Area: 
Social Sciences and Humanities
Abstract: 

Pentecostal churches in Zimbabwe are growing at a fast rate and growth strategies are of paramount importance. A number of strategies are employed by individual churches at a different rate. The rate at which a certain strategy is used determines the growth of the church in terms of numerical growth, financial growth and spiritual growth. The main growth strategy that Pentecostal churches in Zimbabwe use is that of evangelism. healing and care ministry are also employed as major growth strategies after evangelism. Church planting amongst Pentecostal churches in Zimbabwe is a result of mostly evangelism outreaches. Numerical growth is witnessed in most of the Pentecostal churches. This consists of the youth, adults and the elderly with the youth usually being the majority. This aspect is shown in their evangelistic strategies which are done consistently throughout the year. Some of the church members, especially the new comers are ferried to church using church vehicles and/or buses. A number of people are attracted to the church through evangelistic outreaches which are dynamic and filled with action. There is also numerical growth due to the other growth strategies that emanate from special Sundays. It can be concluded that these special Sundays assist Pentecostal churches in continually attracting old and new members to church.

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